The PhilaU Entrepreneurs: Matt Cook Brings Form and Function to Urban Backpacks


Matt Cook constructs a backpack for his line of backpacks and soft goods.

Matt Cook’s collection of streetwear-inspired backpacks and other soft goods were a hit at the 2015 PhilaU Showcase senior design show. His Raaf collection—taken from the name of a Dutch street artist—was selected as one of five winning projects to get one-on-one business development time with PhilaU’s Blackstone LaunchPad.


Cook’s Raaf line is fashionable and functional.

As a designer, Cook’s collection is fashionable as well as functional. Now he’s aiming to take his business to the next level and bring his products to market.

His project also received support from the Eileen Martinson ’86 Fund for the Undergraduate Capstone Experience, which paid for a two-week trip to China to visit manufacturers and material markets and connect with sourcing partners.

The industrial design graduate credits exceptional faculty members such as Todd Kramer ’03 and PhilaU’s entrepreneurial support with helping him work toward his goal of starting his own business. The 2015 graduate recently accepted a position as a soft goods designer for the global firm Supremia in Plainsboro, N.J.

Check out his work at

Read more about Philadelphia University’s startup culture here. The PhilaU Entrepreneurs, a series of profiles on student and alumni business ventures, continues June 26 with a story on 2014 sustainable design alumna Morgan Berman’s app to promote sustainable, local living.

Check out other student and alumni features:
Morgan Gaumann and Colin Hansel Create Unique Surfboards
Morgan Berman Designs My MilkCrate App for Sustainable Living
Jonny Nguyen and Christopher Dang Plan to Serve On-The-Go Pho
Galen Kane Designs a Better Water-Filtering Bottle


Cook’s edgy Raaf collection is named after a Dutch street artist.


Matt Cook works on prototypes in the PhilaU industrial design lab.

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