PhilaU business student Jordan DeCicco started the coffee drink company Sunniva to help him power through 5 a.m. basketball practices, the Minneapolis Star Tribune reported Jan. 14.
DeCicco is taking an independent study course with PhilaU President Stephen Spinelli Jr. this semester. “There’s a whole history of iced tea drinks and power drinks that were start-ups,” Spinelli said. “If he can show that this product has that level of market demand that it appears that it has … then he’s going to have the ability to raise the money to bring this to scale pretty quickly.”
Read more about Jordan DeCicco in PhilaU Today here.